March 26th, 2026

⚑ Product Adoption Features: Analyze What Drives Engagement

What This Update is About

Curious which parts of your platform are the most popular? The Features tab offers a per-feature breakdown across the 9 distinct features we track, showing you exactly what drives usage.

Key Features

  • πŸ’‘ Top Feature Insight Cards Three summary cards at the top highlight your Top Features by Engagement, Activation Rate, and Time Spent.

  • πŸ” Detailed Feature Table See the exact Total Assets, Active Assets, Engagement, and Time Spent broken down by Workflows, Conversations, SMS, Email, Contacts, Calendars, Custom Menu Links, and Phone.

  • πŸ”— Seamless Cross-Tab Navigation Click on any feature name or the "Most Used" badges to automatically navigate directly into the Assets tab for a deeper dive into that specific feature type.

  • πŸŽ›οΈ Advanced Feature Filters Filter your feature data effortlessly by Account/Location, Plan type, or Signed Up timeframe.

Why it Matters

Understanding feature popularity allows you to tailor your marketing, refine your onboarding processes, and double down on building the tools that your customers actually love and use.

Need help with the New Product Adoption?

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