We’ve added a powerful new view to help you understand churn behavior over time — introducing the Churn Cohorts Dashboard.

🆕 What It Does

Each row in the dashboard represents a monthly cohort of new sign-ups.

You can now track:

1. 🔁 Churn each month (M0–M12) – See how many customers dropped off each month after signing up

2. 🔒 Remaining Active – Final column shows how many are still active after a full year

3. 🎨 Color-coded for clarity

   • 🟩 Green = Low or no churn

   • 🟥 Red = High churn

   • 🟦 Blue = Remaining Customers

👀 Drill-Down Insights

Click on any red churn cell to view the exact list of churned customers, including:

1. Company Name

2. Email

3. Location ID

This helps you identify patterns and investigate churn events down to the account level.

💡 Why This Matters

1. 📊 Visualize Retention Trends: Spot which cohorts are retaining well — and which aren’t

2. 🧠 Improve Onboarding or Support: Use month-by-month drop-off patterns to refine your customer journey

3. 🔎 Act on Specific Churns: Drill into real data and take immediate recovery actions

You’ll find this new feature in your GoCSM > Cohorts tab.

Need help interpreting your churn data or building recovery automations? Join a support session or visit help.gocsm.com.